Here’s What You Need to Know About Obamacare

Worried about impending costs? We’ve gathered the latest updates all in one place.
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Next month marks a year since the Supreme Court upheld the Affordable Care Act, better known as Obamacare.

But despite efforts by the president’s administration to sway the public’s opinion, about half of small business owners believe it will be bad news.

Many of the law’s provisions kick in January 2014, so we pulled together a roundup of what you need to know before then.

Health incentives. The Labor, Treasury and Health and Human Services departments has issued a rule that lets employers incentivize wellness, reports The New York Times. Penalties are now worth up to 50 percent of the premium and push workers to step up their exercise, drop some weight, and quit smoking, among other behaviors. Employees who participate in their company’s wellness program can be rewarded with a premium discount.

Self-insurance. Some health care providers like UnitedHealth and Humana let companies “self-insure.” Doing so means covering employees’ medical costs directly, reports The Wall Street Journal. While there are benefits to self-insurance such as bypassing costs for mental health care, a tragic turn of events can leave a business stuck with large bills.

Smaller bills (really). Businesses with older, sick employees might find themselves with smaller insurance bills, thanks to a provision of ACA. The clause bars insurers from setting coverage rates for small businesses based on the current health of employees, notes The Journal. With fewer than 50 to 100 workers depending on the state, a business can find rates on government-run health care marketplaces.

Now see how some businesses are addressing the Act directly:

Brian Gleason of Des-Case Corp. brought an insurance-consulting firm to break the news to employees. “Anything that impacts the employment relationship is something that we have to be concerned about from a recruiting and retention perspective,” he said to The Journal.
Richard Stark, president of Ziegler’s NYPD pizza chain, told The Journal that employees who opt for company health care may take home less pay as a result of rising costs to the company. And if ACA requirements drive down overall profits, managers might see a smaller bonus as well.
Steven Laine of Future State, deemed the $2,000 per employee penalty a better alternative than following the Act altogether.
For more on more on how four different small businesses are coping with Obamacare, check out this story.

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3 Ways to Start Every Day Better

Great athletes put the odds in their favor by having a routine that helps them start each day right. Why don’t you? Here are three tips to do just that.
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Most top athletes go through a preparation routine before every game which starts long before they get on the field. The best ones usually start the moment they awake. They follow this pattern with a fierce devotion because it activates all sorts of subconscious and autonomic systems that put that athlete “in the zone.” “In the zone” describes a condition of readiness and awareness that helps prepare that person for success.

If you eliminate the quirky, (Tiger Woods makes his hotel bed for instance), the obsessive, (Michael Phelps’ ritualistic warm-ups), and the bizarre, (Rocky Balboa’s dozen raw eggs for breakfast), and you just look at patterns, putting yourself in the zone to have a great day is a solid idea.

As a business owner and leader, you set the pace for the rest of your organization. Your company, even if it has just a few employees, is a reflection of you. Sharpen your company by first sharpening yourself at the dawn of each day.

Start with awakening. Let’s take the first 30 minutes to get you in the zone.

1. Body–Coming out of bed, your body needs three things for certain–water, protein and movement. Without being indelicate, your systems were all working through the night and they need to complete their cycles. Starting with 16 ounces of water gets you started on the eight glasses you already know you need to get anyway and begins the benefits that moving fluids through your body starts.

You need protein in your first food of the day, even if you are going for a run or a workout. A protein shake will do. The rest of the food pyramid is open, but even if you are a very light breakfast eater, protein is important.

Movement gets blood moving, clears the mind and releases energy. Workouts with weights or cardio are great–but sometimes ten minutes of stretching is all you have time or space for. Regardless, don’t let the first 30 minutes of the day get started without moving.

2. Mind–Your mind needs focus or you will waste time and energy in your morning and in your day. The most effective business owners and CEOs that I know actually focus on very few things. Those that receive their focus, receive all of their focus. A billionaire I interviewed told me one of his keys to success–he tries to accomplish only one thing per day. A very big thing, of course, but from the moment he woke up until he finished his day, he threw every available effort at that one thing. Most of us measure our days in volume, not in scale. How many checks on our list, not how important one big check might be. Pick the one BIG thing to accomplish and let your morning open up with that as the focus for your first thoughts.

3. Spirit–Part of putting yourself in the zone is achieving alignment of your core energy and your positive emotions. A proven way to do this is through a simple reflection of gratitude. Being grateful, aware of all you have, is a centering action. It starts your day with energy and calm. When you greet your employees, clients, and suppliers throughout the day knowing that you included them in your reflections, they will feel that in your interaction and it will make for a better exchange regardless of the circumstances.

The top performers in most fields put the odds in their favor by putting themselves in the zone. Figure out your Body/Mind/Spirit routine and follow it for a better day every day.

Inc

The Makings of a Great Start-up Name: 6 Tips

A killer company name isn’t just about finding something that sounds right. Here are six things to keep in mind.
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What you call a new venture can very well turn out to be one of the most important decisions you will make in the early days of a company. The business name will dictate which Web domain you can register, your trademark, and how people identify what you do.

So while the R.E.M. approach might work on the rare occasion–the band reportedly opened a dictionary and picked the name at random–you’re better off giving the name due diligence. Here are six things to keep in mind.

1. Watch out for sound-alikes.

Tarek Pertew, the co-founder of Wakefield (which provides info about great places to work), says to avoid a name that has too many alternate spellings. For example, you might want to call your new start-up Phaser, but he says too many people will think it is Fazer or Faser. They will type that domain into a browser and find the wrong brand.

2. Wait for the lightbulb moment.

To create BloomThink, the name of his social media firm, Billy Cripe grabbed blank sheets of paper and had family members write down interesting words. Eventually, his daughter put “bloom” and “think” together. Everyone at the table new it was the right name. “Start-ups should take some time saying the words out loud because they’re going to be saying it a lot: on the phone, in face-to-face meetings, in presentations. You want your words to easily translate to the keyboard for accuracy and ease,” he says.

3. Let your name tell a story.

Pertew says it is not always necessary for your company name to tell a story. Yet, it can help with branding and generate buzz. One example: the eyewear company Warby Parker is named after two characters from a long-lost Jack Kerouac journal. Pertew’s company name is also a conversation starter: Wakefield is named after a character in a Tom Swift novel series from the 1900s that was inventive and prescient.

4. Make it personal.

Your company name is often an extension of your personality. Caroline Fielding was doodling on a sheet of paper one night, trying to think of a company name. She thought about three grandsons in the family: Dean, Bryan, and Steven. And, she thought about how her company, which makes an iPhone app called Bus Rage, is driven to succeed. She combined the three names to create Dryven. “The name is easier to remember [for customers] when there is a personal story behind it,” she says.

5. Don’t be too practical.

Some companies use a name that says exactly what is does, like Accounting101. That might be a mistake, says Aaron Frazin, the CEO of Charlie, an app that pulls info about your contacts before a meeting. Frazin played around with names like Socialize.it and Unclutter.it but ended up picking the name Charlie because it’s a bit esoteric. “No one wants just a tool that says what it does; they want a name that represents something bigger than it does,” he says.

6. Make sure you love it.

The process of picking a name can easily turn into a a huge headache. Chris Zepf, the CEO of Kingdom Ridge Capital, says he and a business partner spent hundreds of hours thinking of a name. They went through a laundry list of Greek gods, mountain ranges, and geographic locations but came up empty. He decided to pick a known quantity: the street he lives on, Kingdom Ridge. He now says the name resonates with him every time he hears it.

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Running a Home-Based Business

Does your little home office make you feel like a small fish? Here’s what the big fish think of you.

你的小小家庭办公室,是否让你感觉像一条小鱼?这就是为你着想的大鱼。

home-base business

Stress comes from all angles for the entrepreneur.
企业家从四面八方感受到重力

One would think that working from the comfort of home would decrease stress. That’s not necessarily so.
当一个人在家工作的时候可以减轻这些压力。这也不是必要的。

While many small-business owners value the freedom and lower cost of a home-based office, they also worry about being “found out”–so much so that it keeps them from marketing to the corporate sector, where there are billions of dollars just waiting to be allocated to outsourcing.
当非常多的小型企业家为自己标榜在家办公的各种价值,例如只要有和低成本。但他们同时也担心“被发现”的问题————保持他们处于市场合作的扇区中,百万的金钱只等着分配给外部资源。

“It’s just not professional enough, and they wouldn’t take me seriously if they knew,” one of my clients told me.

She isn’t alone in her concern that big clients seem to want to work with other big fish. Does working from home necessarily mean that you can’t compete?

Consider this: Econohomes grossed more than $50 million in revenue last year, and was named the second-fastest growing company in Austin, Texas. That growth was in no small part due to the extent to which Econohomes works with home-based business-owners.

“Ninety percent of our business relies on database that is designed and maintained by an entrepreneur who works out of his basement in San Francisco,” says Amy Hasbrouck, Econohomes’s vice president of marketing & development. “And all of his team members work from home as well.”

That’s quite a large responsibility to be outsourced, but Hasbrouck sees distinct benefits in working with home-based contractors.

“I feel like there’s a lot more flexibility with independent contractors,” Hasbrouck says. “They can plug in and pivot quickly because they are not a part of something that is overly structured and complicated.”

Working from home also allows for a more flexible work schedule. But does the fact that you work in the wee-hours, after the kids are in bed influence a hiring manager’s choice? You may be tempted to bend the truth to keep your secret safe, but that may backfire on you.

“What is most important to us is that the contractors are up front about how and when they work,” says human resources manager August Nielsen. “Recently we were implementing a new HR software and our project manager worked from home. We received emails at really odd times, but we knew his work schedule going in so it didn’t surprise or concern us.”

Nielsen is responsible for hiring more than 1,000 employees for Veterans United Home Loans, a company named the No. 1 financial-services job creator right here at Inc. “Our company has 1,200 employees in 25 offices in 22 states, operating in all time zones,” says Neilsen. “We have to be just as flexible with vendors and contractors to make sure we are working with the best.”

Still, there is the inevitable occasional reminder of a contractor’s home-office status.

Do the sounds of home create an unprofessional impression for your clients? What if the dog barks or your three-year-old barges into the room during a client call? You may be mortified–but perhaps your concern is unfounded.

“A prospective vendor just did a demo with us from his home-based office,” says Nielsen. “During the demo we heard the laundry buzzer go off. Frankly, it was endearing and we have a pretty casual work environment so not a big deal.”

But Nielsen warns that some companies might have been turned off by the brief disruption. “Bottom line, working from home isn’t going to work for every contractor and the buzzer in the background isn’t always appropriate,” he says. “But if you know your audience, set expectations, and deliver results it can work.”

Hasbrouck is also very forgiving of a little noise in the background. “Are you kidding?” she chides. “I have a room full of sales people who toss around a football right outside my door. A little noise makes me feel right at home.”

Do you fret about being “found out” by your larger clients and prospects? Remember this: the fact that you work from home does not necessarily make you appear unprofessional. But the fact that you believe it does certainly could keep you from swimming with the big fish.

Want to become a better, smarter, more effective team builder and communicator? Join us at Inc.’s upcoming Leadership Forum June 10 to June 12 in San Diego. Visit leadership.inc.com for details.

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制作一个商业计划

二号机决定改版ETMT的博客风格,由原来的个人技术分享转型为更多的分享国外一些创业相关的咨询。就先由这篇开始吧,本人英文水平有限,翻译的不对的地方还请各位指正。我权当是锻炼英文翻译了。

正文如下:

一个商业计划尝试去记录下未来所有的可能性早在墨水干涸在纸上之前就已经过时了。

thebusinessplan

为什么商业计划总是不能融入我们的生活呢?为什么几乎所有人,在他们描述自己的未来看不到一丝光明,摇摆不定他们的生意在不确定的未来中究竟该怎样经营时,却在写完了商业计划之后就把它放在架子上积灰呢?

一个传统的商业计划是以思想为中心的,这是计划制定者本身思考执行的过程。传动的商业计划制定通常通过一下两种方法的沉淀而得到:

1.“因为大多数成功的商业都这么做” 所以我们最好也制定一个商业计划.

2.如果我们想要走出去融资,那我们必须要有一个商业计划。

传统的商业计划是非常刻意的。它们总是充满了思想、分析、完全,果断–所有这些都是所谓的“聪明”商业的特点

传统的,以思考为中心,静态的商业计划已经不起作用了。一个思维静态,拥有逻辑、理由、思想但是缺少激情、兴奋、目标的商业计划。一个一开始就假设能抓住和记录下未来所有可能性的计划,当然是早在墨水还未干涸之前就失败了。(作者语)

一个商业计划总是从一个拥有不同的经营假设的地方开始。通过你已经拥有的经验,也就是以思想为主导的途径。不仅仅是计划容忍变化的能力,能让你一直保持在最佳状态的关键因素依赖于你在变化中的建筑。

当我与企业家一起共事时,我带领他们思考一些东西,我称之为 “梦想空间” 。这是先与商业计划制定的。在梦想空间里我们不从现实基础出发去想象我们的生意,而是从更远的角度。我们为什么想要创建这样的商业?谁将收益?这对我们生活的世界有什么意义?那么通过理解这些问题,能不能制定某种战略可以帮助我们达到这个目的。

在真正有效的商业计划和传统商业计划的真正的区别在于,你对这个计划有怎样的思考和感觉–是你对这份计划的态度和关系导致的这些不同。

感谢Inc能让我读到这么好的文章。

原文如下:

Writing a Business Plan

A business plan that attempts to account for all the possible changes that will happen in the future is obsolete before the ink is dry on the page.

Why is it that business plans never come to life? Why do almost all of them, once written, sit on a shelf and gather dust, while the futures they describe never see the light of day, and the businesses they lay out wobble their way into uncertain futures?

A traditional business plan is head-centered; it’s an exercise in what business owners think they should do. Writing a traditional business plan is usually precipitated by one of two thoughts:

1. We’d better write a business plan because “that’s what most successful businesses do”

2. We need to write a business plan if we want to go out and borrow money.

Traditional business plans are quite intentional. They are thoughtful, analytical, complete, decisive–all of the hallmarks of a supposedly “smart” business.

Traditional, head-centered, static business plans don’t work. A plan that starts in the head, with logic and reason and thoughts, lacks passion and excitement and purpose. And a plan that starts with the assumption that it’s been able to capture and account for all the relevant changes that will happen in the future is obsolete before the ink is dry on the page.

The business plan that will always work starts from a different place with a different set of operating assumptions. It starts from a heart-centered approach, which means it starts with experiencing the feelings you have. Not only does this plan tolerate change, but it relies on your building in change as a key factor that will keep you on the best course.

When I work with Entrepreneurs, I lead them through something I call ‘The Dreaming Room.’ This is the step before the business plan. In the Dreaming Room, we set out to imagine our businesses-but not from a logistics standpoint. Rather, we dream about the vision for the business. Why do you want to build it? Who will benefit? What will it mean to the world? Only after you understand those things, can you write any kind of tactical plan that will truly get you there.

The real difference between the business plan that always works and the traditional business plan is in how you think and feel about the plan–it’s your attitude and your relationship to the plan that will make all the difference.

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